White Papers

THP’s 2017 Flavour & Trend Forecast

For 2017, we’ve been crunching the facts and working with our team of food experts to craft this year’s trend list. Download now to learn about the top 10 trends for next year and the 5 one’s to watch!

Why your Brand Needs a Content Marketing Strategy

A solid content strategy guides your brand’s marketing efforts and keeps them aligned to your business objectives. Without one you’re floating in the ocean with no life vest!

Twitter White Paper

Twitter 101

We’ve come to the end of our Social Media 101 bootcamp. We’re tying everything together with Twitter, which prides itself on brevity, so we’ll keep this short.

Snap Chat 101

Welcome to week 2 of our 5 week Social Media 101 Series! Snapchat supports over 100 million daily active users but only 1% of brands are currently engaging with the Gen Z heavy platform. Snapchat holds massive untapped potential for brands, click now to learn more!

Pinterest Thumb

Pinterest 101

Pinterest has created an environment that gives users the ability to not only browse through aspirational items but also plan for future projects; consider it a digital catalogue. Over 90% of Pinterest users leverage the platform to gather information and plan for or make purchases.

Facebook 101

Join us over the next 5 weeks as we explore the top 5 social media platforms: Facebook, Snapchat, Instagram, Pinterest and Twitter! You’ll get a look into demographic breakdown, behaviours and a simple look at what makes a killer post/feed as well as best practices! Let’s get started with the platform that changed it all: Facebook.

THP’s Flavour Trend Forecast 2016

Keep up to date with the latest flavours and trends that will be taking over your instagram account next year with THP’s inaugural Flavour & Trend Forecast. Not only will you get to see the top 10 trends of 2016 but we’ve even taken a look into our crystal casserole dish to see what’s on the horizon for 2017.

Beautiful Content. Half The Price.

Click the thumbnail image to see how over 240 consumer brands have switched from a traditional agency model to a flexible pay-as-you-go model for creating beautiful, custom, on-brand content.

Instagram White Paper

Instagram 101

Blink and you just might miss something from the fastest growing social media platform. In week 3 of our Social Media 101 Series we investigate Instagram: demographic breakdowns, latest features and best practices.

Content Marketing

Content Marketing is all everyone seems to be talking about. In fact, 77% of marketers say they plan to produce more content in 2016. Take 10 minutes to read how our latest White Paper uses a simple cycle to build a content marketing strategy. It will build efficiencies into your marketing plans, saving you time and money.

The State of Video

You may have heard that video is the must have content form for 2016. In THP’s White Paper, The State of Video, we explore the effect digital video has had on marketing spend, the differences between YouTube and Facebook as well as demystifying video metrics.

Revolutionize Your Social Media

The numbers prove that exception content helps drive consumer engagement. The problem is that Brand Managers are expected to do more, with less. See how a flexible pay-as-you-go model can generate the results you want on the budget you need!